Mercedes-Benz Certified
Digital Program

info@mbdealerdigital.com | 844-676-3506

Commerce Solutions for Today’s Modern Dealership

Provide the same seamless, streamlined shopping experience, whether the customer starts from home and completes the deal in-store or the other way around. Roadster dramatically improves dealership customer satisfaction scores, while significantly reducing sales costs.

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Express Storefront

Storefront

Merchandise vehicles with a customer-centric, fully responsive, best-in-class experience that allows consumers to engage and progress through the sales funnel.

Self Desking

Merchandise vehicles with a customer-centric, fully responsive, best-in-class experience that allows consumers to engage and progress through the sales funnel.

Leasing/Financing

Customers can easily compare a lease and finance deal side by side, and our deal sheet provides transparent and detailed information to help your customer pick the best deal structure. We pull in bank rates, adjust for dealer bumps, allow for incentives and rebates to be applied – all so the customer gets an exact payment.

Trade-In Offer

We offer a proprietary trade appraisal tool, Express Trade, which is powered by TradePending at no additional cost to the dealer. Dealers also have the option to use Kelley Blue Book’s ICO, Edmunds TMV, or TradePending.

Service & Protection Plans

Robust merchandising of F&I products is displayed to the customer on the VDP as well as throughout the deeper funnel deal structure. We merchandise F&I products from the OEM and captive finance lenders, in addition to F&I Express, JM&A, and PEN. The dealer also has the option to build out their own F&I menus. We merchandise these products like the dealer sells them - in packages or a la carte.

Accessories

In addition to F&I products, accessories are merchandised via feeds directly from the OEM. These accessories are built out with labor rates to provide an accurate cost to the customer.