“Keeping Live Leads Live”

CarNow’s MessageNow is a concierge communication platform that delivers a white-gloved experience to your digital customers. Industry leading integrations and an intelligent content management system provides your team the tools to deliver the right information to your customers in real-time.

BuyNow is the first-ever, live-assisted digital retailing platform in automotive. Industry leading integrations and reliable market data give your customers transparency & confidence and guide them through the entire buying process. BuyNow is the most flexible & dealer-friendly digital retailing product on the market today, specifically designed to allow for customizations and flexibility to fit into any dealership operation. With BuyNow, you can transform simple inquiries into ready and willing buyers.

Pricing & Packages Book a Demo Enroll

Inventory Integration

Connected with your inventory provider, MessageNow delivers your inventory in an easy to use environment so agents and customers can have a conversation about live inventory.

Virtual Brochures

Through integrations with key OEM data, MessageNow gives agents the power to share detail about your vehicles that is unmatched in the industry.

Vehicle Comparisons

MessageNow takes it a step further by allowing agents to compare multiple models at the same time. MessageNow will trim match all models so you deliver the right information to your customers.

Video Integrations

Integrated with both OEM and dealership video feeds, MessageNow empowers agents to share relevant vehicle, product, and how-to videos with consumers providing a much richer conversation.


Receive real-time escalation alerts for qualified in-the-moment opportunities to keep your live leads live. Agents activate a “Digital TO” to alert and empower your managers to review and enter the conversation at the right moment, from any device, anywhere.

Click to Text

Connect with your customers how they want to talk. With Click to Text activated, your customers can use their local SMS client to engage with your store. You can also SMS enable any of your current phone numbers and even integrate it into your Google AdWords campaigns.

FaceBook Integration

Link your dealership’s Facebook page with MessageNow to send inventory and resources, manage customer inquiries, and send all Facebook leads directly to your CRM.

Live Assisted

BuyNow is the first ever live assisted automotive digital retail platform. Our customers can get their questions answered and negotiate in real time with your team, while you have the option to monitor and guide their transaction.

Regional & National Incentives

All incentives and rebates are completely customizable and can be automated to display real time pricing logic without the need for intervention. Available offers include generic and conditional rebates with full stackability logic.

Trade Integration

BuyNow’s integration with TradePending makes valuing a vehicle easy and reliable. TradePending uses live market data and dealership investment estimates, yielding values that are more accurate than traditional books. Additional market factors are shared with the consumer, thereby building transparency and confidence in the trade number.

Payment Calculator

BuyNow’s customizable payment calculator gives you complete control of the payment estimation display to your customers. Customers are empowered to configure payments based on variable factors such as trade in, down payment, and payoff.

Time Saved in Store

Show your customers what they want to see… they want to spend less time in the store BuyNow allows you to customize timers and displays so that you can reinforce the time savings for your customers.